These are some of the best ways to drive traffic to your
website which in returns helps your business:
2. SEO &
social: blogging, email marketing, get yourself heard in comment section.
4. UI [User
Interface] /UX [User experience] designs of website.
Advertise This one is so obvious! Paid search, social media advertising, and display are all
excellent ways of attracting visitors, building your brand and getting your
site in front of people.
You can adjust paid strategies to suit your goals. i.e, do
you just want to increase more traffic, or increase more conversions and
Since each paid channel has its pros and cons you have to
think carefully about your objectives before you reach for your credit card.
& Content creation If you’re hoping that more traffic to your site will also
result in more sales, you’ll need to target on-page SEO as well as high
commercial intent keywords as part of your paid marketing strategies.
Yes, competition for these on-page SEO & search terms
can be fierce (and expensive), but the payoffs can be worth it.
Thus investing in Search Engine Optimization (SEO) is one of
the most important strategies to gain visibility online.
As is the endpoint of a bigger marketing plan, when the
business starts attracting organic leads directly to their content and to pages
designed to convert.
As for content creation/marketing, one of the main
objectives is to attract qualified leads.
Every piece of content you publish needs to not only satisfy
the very specific needs of your target audience, but also to be easily
accessible and found. In other words, it must be search-optimized.
Hence, when a SEO plan is successful, you can improve
organic traffic, get more content ranking on the top of search pages and
increase session times and engagement for each new user.
Get social: start blogging, emails & get yourself
heard in the comment section.
Now, when it comes to getting social, organic ways are in
trend too! This include making blogs on topic closely-related, or passively
related to your website or business.
Today, brands use blogs to grow their businesses and expand
their reach. B2B marketers that use blogs get 67% more leads than those that do
The main benefits include:
3.Start a Conversation with
Email marketing can also be a powerful tool, and even a
moderately successful email blast can result in a significant uptick in
But be careful not to bombard people with relentless emails
about every single update in your business.
A friendly email reminder about a new service or product can
help you boost your traffic, too.
As for Commenting, it doesn’t necessarily provide an
immediate boost to referral traffic right away, but making a name for yourself
by providing insightful, thought-provoking comments on industry blogs and sites
is a great way to get your name out there, thus can subsequently result in
driving more traffic to your own site.
Just remember that, as with guest posting, quality and
relevance are key – you should be engaging with other people in your niche
& not dropping spam links on unrelated websites.